The Marketing Director needed a clean, impactful backdrop and podium banner for an upcoming tradeshow. Conduit’s visual style is minimalist, using three core colors—black, blue, and yellow—so the goal was to keep the layout sharp and balanced. I explored several ways to feature their hero image without obscuring the logo or messaging behind the podium. The final design emphasized clarity, brand consistency, and strong visual hierarchy to stand out in a busy event space.