Goal for the identity:
Create a modern, approachable brand that reflects deep cybersecurity expertise while leaning into a fun, energetic jackalope mascot. Earthy, grounded tones paired with a bright accent (Hex #b39e80 and #00e7ff) became the foundation.
JackalopeCyber is a team of seasoned CISOs who specialize in bringing enterprise-level security to small businesses. They tailor programs to real budgets, align with business goals, and grow with clients over time. They’re the opposite of the “vCISO pretenders” out there — this team has lived the role.