Magic Innovation Leadership | E-book Launch

As a core team member at Overw8 Digital Agency, I took part in creating the new edition of "Magic Innovation Leadership" by Kristin Reinbach (Overw8 Agency’s CEO). Kristin invited me to design a fresh and modern layout for the first international edition. What made that project especially challenging was that she, as the author, has a really keen eye for typography and already had a detailed vision of the quality and aesthetics we aimed for.

Following the author's (and in that case also creative director's) brief, I designed a new logo and stylesheet, aligning with the book's core messages for a cohesive and memorable presence. That served as a base to design and develop a WordPress website for book sales and promotion.

Part of the launch package was also to design a set of engaging layouts for social media posts. 

“Magic Innovation Leadership. The Framework.” was successfully relaunched in May 2023.