Event management for Salé Sucré Popcorn Gourmet Company

🎯 The project goal was to introduce a new popcorn product to the public, test flavour preferences, and create awareness for the brand.

Secured Event Space: Negotiated and arranged a strategic spot in the supermarket to attract maximum visibility and foot traffic.

Event Organisation: Designed and managed a popcorn-tasting experience, where customers sampled four flavours and voted for their favourite. This provided valuable insights into public preferences.

Material Production: Oversaw the printing of promotional materials, including business cards, labels, and stickers, using the client’s provided designs for brand consistency.

Payment System Setup: Implemented Twint for Business, enabling the client to receive direct payments via mobile during the event.

Product Awareness: Successfully introduced the new product to the public, creating buzz and excitement around the brand.

Customer Insights: Collected crucial data on customer flavour preferences to guide future production decisions.

Professional Presentation: Delivered polished materials that enhanced brand visibility and professionalism.

Sales Efficiency: Twint integration allowed fast and convenient payments, improving customer experience during the event.