This project is a 4-page CFO Dashboard built in Power BI to provide executive-level financial insights and support strategic decision-making.
The dashboard focuses on more than just reporting numbers - it helps identify financial risks, profitability drivers, working capital pressure, budget control issues, and department-level performance.
The goal was to build a decision-support system for finance leadership rather than a basic reporting dashboard.
Key Business Questions Solved
Is the company profitable but facing cash flow pressure?
Which departments are overspending against budget?
How strong is working capital performance?
Are forecasts accurate enough for strategic planning?
Which department contributes most to profitability?
Where should management focus first for cost optimization?
The dataset was used to simulate a real-world CFO reporting environment covering profitability analysis, working capital management, budget control, forecasting, and strategic financial decision-making.
Key DAX Measures
Some major measures used:
Total Revenue
Operating Cost
COGS
Gross Profit
Operating Profit
Gross Margin %
Burn Rate
Operating Cash Flow
AR Outstanding
AP Outstanding
Budget Variance
Forecast Variance
Forecast Accuracy %
Cost Efficiency Ratio
Strategic Risk Level
Key Findings
Strong profitability existed alongside working capital pressure
AR Outstanding was significantly high
Overdue invoices were dominating receivables
Multiple departments were overspending budget limits
Marketing showed the highest budget variance
Finance was the strongest profitability contributor
Collections discipline needed more attention than revenue growth
Main conclusion:
The problem was not revenue. The problem was cash discipline.
Author
Adeel Siddiqui
Focused on Finance Analytics, Power BI, SQL, Data Analytics, and decision-driven dashboard development.