Project: Copywriting for Email Newsletter Campaign | Be (A)Part

Lydia Lee

Graphic Designer
Copywriter
Email Newsletter Writer
Canva
Figma
Google Drive
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I was responsible for creating a series of email newsletters as part of a campaign focused on safely reopening youth programs during the COVID-19 pandemic. Utilizing Canva, I combined both copywriting and graphic design skills to craft visually engaging and informative newsletters. The campaign was designed for Be (A)Part, a youth-led mentoring program in Connecticut aimed at reducing barriers to college and career pathways for Waterbury youth. Through strategic messaging and compelling visuals, the newsletters effectively communicated essential safety guidelines and resources to the community, supporting the program's mission during a critical time.
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