Nom nom Brand Design

Ariani Anwar

Brand Designer
Graphic Designer
Illustrator
Adobe Illustrator

The brief

Nom Nom, specializes in serving a unique fusion of croffles and specialty drinks. To effectively capture the essence of this establishment, I aimed to create a design that embodies both style and trendiness. By incorporating modern and contemporary elements, I aimed to create a visually appealing and on-trend design that not only reflects the cafe's unique offerings but also appeals to its target audience.

Design Process

I strategically integrated the signature color red, which serves as a visual anchor, against a neutral white background to strike a balance between boldness and subtlety. To further enhance the overall aesthetic, I incorporated retro elements, specifically the croffle pattern, which adds a warm and nostalgic quality to the design. This deliberate blend of modern and vintage elements creates a visually appealing and engaging portfolio that effectively communicates my design philosophy and style.

Results

The deliberate blend of modern and vintage elements in the design creates a visually appealing and engaging portfolio that effectively communicates my design philosophy and style. The use of red as the signature color adds a pop of color and energy to the design, drawing attention to the unique offerings of Nom Nom. The incorporation of the croffle pattern adds a touch of whimsy and playfulness, making the design more relatable and memorable to the target audience.
Overall, the design effectively captures the essence of Nom Nom, reflecting the cafe's unique offerings and appealing to its target audience. The design's blend of modern and vintage elements showcases my ability to balance contrasting styles and create visually appealing and engaging designs that effectively communicate a brand's identity.
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