Partnerfy.io | Content Manager

From September 2021 to May 2022, I worked as Content Manager for Partnerfy.io, a Barcelona-based B2B SaaS PRM platform helping tech companies build and grow successful partnerships.

My main challenge? Building and growing their entire Partnerships Media Source: a content hub across blog, LinkedIn, and YouTube, as well as creating original content that positioned the brand and brought real value to the partnerships community.

Partnerfy.io is a PRM (Partner Relationship Management) SaaS platform designed to help tech companies find, manage, and grow their partnership ecosystems. Their goal was to humanize partnerships content and position the brand through a strong presence on LinkedIn, YouTube, and their website blog.

As Content Manager, I was responsible for creating and managing the Partnerships Media Source: Partnerfy's content hub across blog, LinkedIn, and YouTube.

I planned content on a daily basis for LinkedIn and weekly for YouTube and the website. I also tracked activity across all platforms and responded to audience comments.

The content covered four main lines:

Learn from the best 👉 18 video-interviews with partnerships experts from companies like Typeform, TikTok, Shopify, Zapier, Canva, BigCommerce, Aircall, Freshworks, and more, edited by me, then repurposed into 1-minute summary clips for LinkedIn to drive traffic to the blog articles.

Digital Partnerships Shot 👉 17 video-capsules covering the latest partnership deals in the tech industry, scripted, filmed, and edited by me.

Partnerships Opportunities 👉 20 written articles highlighting top tech companies open to partnerships.

Job Opportunities 👉 Weekly articles showcasing job opportunities for partnerships professionals.

A video-interview series featuring partnerships experts from globally recognized tech companies. Each interview was edited by me, then published on YouTube as a full video and repurposed into a 1-minute summary clip for LinkedIn. Every interview was also published as a long-form article on the blog.

Check out an example of the Learn From The Best interviews 👇🏼

A weekly video-capsule series covering the latest partnership deals in the tech industry. Each episode was scripted, filmed, and edited by me, keeping the partnerships community updated on what was happening in the ecosystem. Every episode was also published as a written recap on the blog.

Check out an example of the Digital Partnerships Shot capsules 👇🏼

Two written content pieces published on the blog and promoted on LinkedIn.

Partnerships Opportunities highlighted top tech companies open to partnerships across different industries.

Job Opportunities was a weekly series showcasing open roles for partnerships professionals in the tech ecosystem.

The Partnerships Media Source delivered:

18 expert interviews with partnerships professionals from companies like Typeform, TikTok, Shopify, Zapier, Canva, BigCommerce, Aircall, Freshworks, Sendcloud, Airmeet, and more.

17 video-capsules covering the latest partnership deals in the tech industry.

20+ written articles on partnership opportunities across different sectors.

Weekly job opportunity articles for the partnerships community.