PRODUCT STRATEGY @GUBI

As a Product Manager at Gubi, a globally recognized Danish luxury design brand specializing in furniture and lighting, I established myself as a leader in the high-end design industry by driving strategic initiatives that maximized sales and aligned with evolving market trends. Based in Copenhagen, I collaborated across creative, marketing, and sales teams to ensure Gubi’s offerings were not only innovative but also strategically positioned to resonate with discerning customers in the competitive luxury market.

A cornerstone of my role was the development of a comprehensive 3-year business roadmap, designed to capitalize on market opportunities and maintain Gubi’s position as a leader in design. I closely monitored global trends in luxury furniture and lighting, using these insights to inform product development and go-to-market strategies. By staying attuned to shifts in consumer preferences and market dynamics, I was able to craft targeted initiatives that elevated Gubi’s product launches and ensured they aligned with the brand’s legacy of design excellence.

I spearheaded efforts to optimize sales and profitability by leveraging data-driven strategies and market insights. This included identifying opportunities to expand product visibility, refine pricing strategies, and enhance the overall customer experience. My ability to balance creative vision with commercial strategy enabled Gubi to not only strengthen its market presence but also deliver exceptional value to its customers.

Through my leadership and market expertise, I consistently demonstrated a commitment to innovation and excellence, positioning Gubi as a forward-thinking, trend-conscious luxury brand. My contributions have solidified my reputation as a strategic leader in the luxury design sector, capable of driving results and adapting to the ever-evolving demands of the market.