Field Marketing Strategy

Chantal Despres

Digital Marketer
Public Relations Manager
Operations Manager
Asana
Facebook Analytics
Instagram
WooCommerce
WordPress
We Support 3

It started with a simple concept

What if with every purchase, we could change the world for the better?

The idea behind We Support 3 was to create a charitable component behind two other businesses: a fitness gym and a local clothing company. From every monthly membership or clothing article purchased, we donated $3 to 3 local charities.

But the community didn't know about our efforts, and we were having a hard time scaling the idea.

Next, we had to amplify

Everybody loves a raffle draw.

In order to spread the word in our community of about 150,000 people, we decided to partner with local, well-known businesses to create a monthly raffle program. We designed a website, collected over $3000 in prizes in just 2 weeks, and obtained a gaming license to run our event legally and in compliance with local tax laws.

Suddenly, the hashtag #wesupport3 started picking up speed across social media as the chance to bid on a package worth over $1000 peaked people's interest. And the community showed up, with over 1500 people participating in the raffle, over $2000 raised in the first month, and more local businesses reaching out asking to participate the next time.

So, what's next for you?

Are you looking for unique ways to engage your local community, raise money for charity, or just get your name out there?

Reach out and let's collaborate to find a way!



2021

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