As the web designer and developer for the only TED AI conference in Europe, I was entrusted with creating a visually compelling and user-friendly website that embodied the innovative spirit of TED AI. Working closely with the lead designer, I helped execute the conference’s visual identity while maintaining the essence of TED’s global brand.

The design process posed unique challenges, including aligning with TED’s iconic identity while introducing custom AI-generated animations of speakers to create a futuristic and dynamic experience. To enhance engagement, I incorporated interactive hover animations and easter eggs, adding an element of surprise and delight for users.

This project successfully informed and engaged attendees, becoming a central hub for the event. I’m proud to continue as the web designer for TED AI Vienna 2025, building on this success.