Palate Club SEO Content Marketing
Nicole Dickerson
Palate Club SEO Content Writing
Blog SEO Strategy & Copywriting for a DTC Wine E-Commerce Brand
Developed a targeted SEO content strategy and wrote high-performing blog posts designed to educate wine-curious readers, establish brand authority, and drive organic traffic to Palate Club's e-commerce platform. Each piece was strategically researched for search intent and optimized to convert readers into engaged subscribers and customers.
What I Did:
Conducted keyword research to identify high-intent topics in the wine education space
Wrote SEO-optimized blog posts that balanced educational storytelling with conversion goals
Optimized on-page elements (headlines, meta descriptions, internal linking) for search performance
Created content designed to establish Palate Club as an authority in the wine e-commerce space
Brunch Drinks: Top 5 Brunch Wines Beyond Bubbles
The 8 Best Easter Wines Including Red, White, Sparkling & Rosé
10 Valentine's Wine Pairings for Romantic Comedies
Try January Discover New Wines in the New Year
3 Champagne Alternatives for the Festive Season
Rosé Wine Pairings for Thanksgiving Dinner
Fall Recipes & Their Perfect Wine Pairings
The Ultimate Guide to Wine Glasses
Intro to Sauvignon Blanc & Its Best Regions
Wine & Weather: The Best Climate for Grapes
Pinot Gris vs. Pinot Grigio - What's the Difference?
Wine & Cheese Pairings Explained
Chianti Wines & All You Need to Know About the Region
Basic Guide to Burgundy
Chocolate & Wine Pairings to Make Your Heart Swoon
Super Bowl Snacks & Wine Pairings for Game Day
Is Wine Good For You? These Are the 5 Healthiest Wines
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Posted Oct 16, 2025
SEO strategy and content writing for Palate Club's wine blog to engage and convert readers.
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