The ARC Video team came to us in June of 2020, in the midst of the Corona Virus — they had funding, a good marketing team and needed a product design team to help them put their vision onto a canvas as they had development teams waiting to dive into the codebase to implement all the functionalities of this vast application.

In June 2020, during the COVID-19 crisis, ARC Video had funding and marketing resources ready but lacked a dedicated product design team to crystallize their vision into a functional design before development could begin.

The team required a well-thought-out design framework for a vast application focused on group video meetings, including features like video sharing, interactive controls, and dynamic layouts, ensuring a smooth and engaging user experience.

We worked on this awesome tool for teams to meet virtually - creating the entire video sharing experience from scratch. This allowed us to do research around how other tools handled group videos, interactions, video layouts, controls etc.

We built this platform for the responsive web, iOS & Android. We were super thrilled to work on this project and this stretched us to think of all the use cases for video calls, how a call looks with 1 person compared to 3 compared to 8 etc.

We helped the ARC team design the entire UI & experience of the app from before development through beta testing.

Our collaboration with the ARC Video team resulted in the creation of a thoughtfully designed virtual meeting platform tailored for dynamic team interactions. By researching industry standards and exploring user expectations, we crafted an intuitive video-sharing experience from the ground up. With a strong foundation in place, the ARC development team was able to move forward confidently, implementing a product that balanced usability, functionality, and flexibility—crucial for remote collaboration in an increasingly digital world.