Finance app UX & UI

In a cross-BU project, we addressed customers' frequent request for a higher credit card limit. Recognizing the discrepancy between customers' desired limit and what Nubank could safely offer, we crafted an easy, fast, and coherent experience of creating a Money Box and using its principal value as a guarantee in exchange for a credit card limit increase.

After 2 months of our rollout, with 88% of our eligible base we reached this metrics below:

590k of active collateral, almost 5x what we expected

R$ 174MM of total collateralized AUC

0,04% of contact related to collateral