Client Industry / Type: Premium Sapphire-Based Jewelry Brand (D2C)

Problem / Objective: The client needed a refined, conversion-optimized landing page that would reflect the exclusivity of their sapphire jewelry while differentiating them from mass-market competitors.

Created a clean, elegant landing page design focused on visual storytelling

Developed brand identity, tone, and visual direction from scratch

Used AI-generated imagery and video for hyperreal, high-end aesthetics

Optimized layout for both desktop and mobile experiences

Positioned Orova as a premium, tech-forward jewelry brand

Helped client build early traction with a bold and distinctive visual presence

Created a scalable design foundation for future pages and campaigns