Cafe Canvas prides itself on locally sourced ingredients and making all products in-house, strongly emphasizing sustainability and ethical practices. The brand embraces an earthy color palette and a hand-drawn aesthetic, reflecting its commitment to natural, handcrafted quality. The project includes a cohesive brand identity featuring designs for coffee cups, packaging, coffee capsules, and tote bags. These elements work together to convey Cafe Canvas’s values and create a warm, inviting atmosphere for customers.