Lumaé Skin Brand Concept Development
7 Seers
In this project, we developed a brand concept for “Lumaé Skin,” a modern skincare brand focused on minimal routines that deliver visible, science-backed results.
The goal was to create a brand that simplifies skincare without losing credibility or warmth. Objectives included building a clean, gender-neutral visual identity, designing premium packaging, and shaping a digital presence that feels calm, confident, and trustworthy for modern consumers.
Our approach was to create a brand identity that sits at the intersection of clinical precision and quiet confidence. We developed a design system that emphasizes softness, clarity, and restraint, allowing the products and their purpose to speak.
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Posted Dec 25, 2025
We developed a modern brand concept for Lumaé Skin,a brand that simplifies skincare. The objectives included building a clean, gender-neutral visual identity.
