Introduction

The mobile app project aims to create a learning video platform catering to users seeking improvement in various fields, such as snowboarding, guitar, languages, etc.

Project Overview

The mobile app project aims to create a learning video platform catering to users seeking improvement in various fields, such as snowboarding, guitar, languages, etc. Similar to YouTube, the app allows users to upload educational content while providing a seamless experience for learning from others. The primary screens include Home, Library, Create, Community, and Explore.

Project Statement

Despite the growing demand for specialized learning content in diverse fields like snowboarding, guitar, and languages, there is a lack of dedicated platforms that seamlessly blend user-generated educational content with an immersive learning experience. Existing platforms like YouTube lack a tailored focus on structured learning environments. Users face challenges in discovering relevant content and engaging with a supportive learning community. The absence of a centralized learning video platform impedes the effective acquisition of new skills. This project seeks to address these issues by creating a user-centric mobile app that offers a curated learning experience across various domains, filling the current void in specialized, interactive, and community-driven education.

User Research

Afinity Mapping

The affinity map will serve as a visual representation of user insights, allowing the design team to prioritize features and improvements based on the identified patterns and user needs.

User Persona

The mobile app project aims to create a learning video platform catering to users seeking improvement in various fields, such as snowboarding, guitar, languages, etc. Similar to YouTube, the app allows users to upload educational content while providing a seamless experience for learning from others. The primary screens include Home, Library, Create, Community, and Explore.

Site Map

Visual Design - Onboarding

Visual Design - Home & Explore

Visual Design - Search & Groups

Visual Design - Library & Video Preview

Final Thoughts

In this case study, the user-centered design approach has been instrumental in creating a comprehensive learning video platform that caters to diverse user needs. Through in-depth research, iterative design processes, and thoughtful implementation of user insights, the platform has been tailored to address specific challenges and preferences. From intuitive navigation to personalized content discovery and interactive community features, the app aims to offer a seamless and engaging learning experience.