Agente Mamá IA: an AI assistant that turns a mother's message overload into a calendar
Role: Founder and product designer
Context: Mothers in Argentina receive school, health and activity information scattered across messages. Agente Mamá IA is my own product: an assistant that organizes that stream into a family calendar.
Scope: Discovery, UX, UI, design system, landing page.
Process: 10 discovery interviews with mothers, then flows, 38 screens and a full design system.
Key design decisions
Confidence-based routing: clear items are scheduled automatically, with undo.
Ambiguous items go to a review queue instead of being guessed.
Source transparency: the user can always see where an item came from.
Deliverables: 38 screens, design system, landing page (in production), app (in staging).
Result: Landing page live and app in staging. No usage metrics yet.
From primitives to production: the token system (primitives → semantic → component) applied to real screens and the live landing page.
0 likes · 2 views · Nov 3, 2026
AI assistant that turns school and family message overload into an organized calendar. Discovery, UX/UI, design system and landing — my own product.
