Brand Repositioning for InteriorsWithVikh

We partnered with InteriorsWithVikh, a premium interior, exterior, and construction design company, to reposition their brand through a complete strategic and visual overhaul. The goal was to align their identity with their evolved service offering, transforming residential and commercial spaces into timeless, luxurious environments.

The original brand lacked a cohesive strategy and didn’t fully reflect the high-end, transformation-driven service the company was known for. There was no clear positioning, tone of voice, or visual system that communicated their full range, from interior and exterior design to construction and remodeling. They needed a brand that looked and felt as premium, modern, and thoughtful as their work.

We started with strategy, defining the brand’s vision, mission, values, audience, and tone. From there, we crafted a bold and minimal visual identity rooted in transformation, timelessness, and function. This included logo refinement, color palette, typography pairing, and a complete brand voice system. Every element was designed to reflect luxury and creative depth without sacrificing clarity.

Full Brand Strategy (Vision, Mission, Values, Positioning, Personality)

Visual Identity Direction (Logo, Typography, Colors, Application Guidance)

Brand Voice System and Messaging

Social Media Post Copy and Case Study Content

The brand now communicates confidently across all touchpoints, from pitch decks and Instagram to future web and print materials. InteriorsWithVikh has a clear voice, strong identity, and a timeless visual system that matches the quality of their work. They’re now positioned to scale with clarity, attract premium clients, and stand out as a full-service design powerhouse in a crowded market.