Freestyle Beer Campaign for Collingwood Brewery

Lauren Huxtable

Collingwood Brewery

Social. Strategy. Mailers. Buzz. Shelf Appeal.

About project

Collingwood Brewery had the beer. We brought the buzz. From scroll-stopping social content to cheeky LCBO mailers, we crafted a campaign that cracked open the brand’s personality and made sure every sip had a story. This wasn’t just a product push, it was a full-bodied vibe with high notes of humour and crisp design.

Our Mission

Give a damn good beer the damn good attention it deserves. Our goal? Drive demand at the LCBO and online by making Freestyle the most unforgettable thing in the craft beer aisle, pineapple included.
Like this project

Posted Jun 16, 2025

Crafted a bold campaign for Collingwood Brewery to boost demand for Freestyle beer, blending storytelling, design, and strategy to drive standout results.

Pizza Studio Canadian Rebranding Project
Pizza Studio Canadian Rebranding Project
Covers Paid Media Campaign
Covers Paid Media Campaign
Republic Of Pink - LCBO Mailer Campaign
Republic Of Pink - LCBO Mailer Campaign
Talii Towels Paid Ad Campaign
Talii Towels Paid Ad Campaign

Join 50k+ companies and 1M+ independents

Contra Logo

© 2025 Contra.Work Inc