Secondly, the UI/UX design will play a crucial role in strengthening the brand image and credibility of PERKS. By designing visually appealing and consistent brand elements, such as logos, typography, and color schemes, the platform will establish a strong visual identity that resonates with users. A cohesive and well-designed interface will instill trust, professionalism, and a sense of exclusivity, further enhancing the overall perception of PERKS by its users.