MMI Newsletter

This email was designed for the Mommies Matter Initiative’s weekly newsletter, targeting new mothers navigating the postpartum period. The copy focuses on introducing the Postpartum Recovery Guide, emphasizing emotional support and practical tips for physical and mental recovery. Using a warm empathetic tone, the email connects with moms by acknowledging the challenges of postpartum life and offering the guide as a helpful resource. The call-to-action encourages my target audience to engage with the brand and access the guide to ease their journey. Finally we close the email with a feel-good message, reinforcing the brand’s mission to support and empower mothers.