Fintech App Design and Rebrand for a VC Funded Startup

Mozper is a VC funded and Y Combinator startup. Its product consists of a card and an app designed for children, to empower financial education.

The app enables parents to manage allowances through a digital wallet, assign chores, and monitor savings goals. I revamped the product design workflow and established a visual system to optimize rollout cadence. This system accelerated our go-to-market strategy. With the platform redesign I led, the relaunch resulted in a 20% increase in conversion rates.

The positive reception from users not only boosted market penetration and adoption but also decreased Customer Acquisition Costs (CAC). Currently, Mozper ranks above YouTube Kids in the App Store and maintains a perfect 5/5 star rating.