🎤 Brand design // Coaching company

Marie-Amélie Laval

Art Director
Brand Designer
Adobe Illustrator
Adobe InDesign

Step into a world where theater meets professional development. Majuscules unveils an identity that seamlessly blends the artistry of Matisse with vibrant hues, playful typography, and a promise of transformation.

Primary logo
Primary logo
At its core, the logo is a visual symphony of dynamic forms, drawing inspiration from Matisse's organic artwork. It serves as a window into the fluidity of public speaking and trust-building dynamics.
Radiating warmth and vitality, the color palette harmonizes cheery yellows, natural beiges, earthy brick reds, and soothing sage greens, inviting individuals to embark on a journey of growth and self-discovery.
Business cards
Business cards
Balancing whimsy with professionalism, the typography speaks volumes, exuding confidence and expertise while fostering engagement and connection.
This identity is more than just aesthetics; it's a philosophy. By bridging the realms of theater and professional development, it empowers individuals to step into their spotlight, honing their communication skills and fostering genuine connections.
Identity
Identity
From digital platforms to physical spaces, the branding seamlessly integrates across all touchpoints, reinforcing the company's commitment to excellence and transformational coaching.
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