About Nicole Pritchard | Contra Nicole Pritchard
Nicole Pritchard
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Nicole Pritchard

AI-native product and experience design leader from Chicago

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Meet Nicole

I’m a digital product and UX designer in Chicago with 15+ years of experience. I’ve designed websites, apps, and digital experiences for brands like Gap Inc., Amazon, Instagram, and GoodRx. Through my studio, NLP Studio, I take on UX, product design, and creative direction projects, from early research and prototypes through launch.


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