Nirmit Rana

Built this brand guideline for a deep tech VC, aiming for a muted yet distinctive presence that reflects intelligence, elegance and vision.

Curious to hear your thoughts.

Currently building a brand for a deep tech venture. It is still in progress, but shaping up well. We don’t start with colors or logos, we start with understanding what the company is really about — then translate that into form, type and a system that stays consistent across everything.

I was happy with the static hero section design, till I experimented with the hover effect. Which one do you like?

Two hero explorations for Saas products on theme of nature, which one do you like better?