Fresh out of the oven: Favi, my first Shopify store, built from zero.
Favi sells toys for little kids, and I wanted it to feel warm and premium, never like a generic online shop. I drew the wordmark, built a palette that works for every kid and created a little character in a...
Torna-te quem tu és. Become who you are.
That is the motto of Colégio Altiora, and the whole identity starts from it. Altiora is Latin for "higher things", so the symbol is a small "a" built from two pieces, an arch that rises and a yellow ball.
From those two pieces came...
CANTIN | You know our coffee. Meet the neighbors.
I found John James Audubon's The Birds of America (1827–1838) on Wikimedia Commons and in the National Gallery of Art's open collection, hand-coloured engravings where every bird is drawn life-size on the plant it lives on. I...
Experience buys you time.
Good references help a project, but they're not what saves it. What saves it is knowing the tools within your reach and the creative processes you can run.
I'm not an animator. Still, this project, which started recently here at the studio, called for...
Fresh out of the oven: Heni, an açaí brand from Belém.
The challenge was regionality. Heni takes açaí from Pará to the rest of Brazil, and the brand had to carry the place with it. But how do you do that without living in a state with a culture as rich as Pará's? That's where...
