Maximize user sign-ups by enhancing creative and data-driven paid marketing strategies. The goal was to reach 24K signups in 12 months but achieved in 8 months

Analysis of how customers interacted with the brand at every level, from broad awareness to product-specific questions. Quality + Quantitative to A/B Test ideas

Implement a revenue-based acquisition strategy targeting upper and mid-funnel events to boost sales and drive long-term growth.

Conducted a deep dive into the conversion funnel (from traffic source to purchase) to pinpoint specific stages where users are dropping off using GA and heatmap

Develop a strategic plan to revitalize sales while reducing customer acquisition costs (CAC) to boost profitability.

Spending more money isn’t always the solution for growing your revenue. It's about figuring out why users are not buying. Let's connect to discuss this further.

A/B Testing isn’t just about changing the colour of buttons; it's about changing prospects' behaviour based on quantitative and qualitative data. Let's Connect

Google certified analytics expert with experience managing 75+ clients (ESPN, Disney, M&S and more). Let's discuss your analytics strategy.