Larisa Ivanova

Meet Larisa

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Berlin-based visual designer and art director. I build clear visual systems for digital products and consumer brands from identity and guidelines to marketing sites, pitch decks and campaign assets.

I work across brand foundations (logo, type, colour, design systems), marketing and product touchpoints: landing pages and online shops, presentations, social and CRM visuals, print and OOH, plus light motion for social. I also art-direct merch, limited drops and photoshoots/illustrations, and prepare print-ready files that survive fabric, paper and screens.

Recent work ranges from full visual direction for the Village Gang music label (identity, releases, merch, e-commerce) to ongoing marketing and event visuals for Generator / BarBox in Berlin.

Tools: Figma, Adobe Illustrator / Photoshop / InDesign / After Effects (basic motion), selective use of AI (Midjourney, Nano Banana) for mockups and exploration – final decisions and layouts are always done by hand.

Open to full-time roles and long-term freelance collaborations with product teams, agencies and growing brands.