What key performance indicators (KPIs) should be included in the project description to effectively assess the success of a freelance digital marketer on Contra?
In the project description, include KPIs such as increasing website traffic, improving conversion rates, enhancing social media engagement, boosting email open rates, and achieving targeted ROI from campaigns. Specify the percentage growth or numerical targets you are aiming for to ensure the digital marketer understands the measurable goals from the outset.
How should I structure the onboarding process to ensure a smooth start with a freelance digital marketer on Contra?
Structure the onboarding process by clearly outlining your brand guidelines, target audience, and marketing objectives upfront. Provide access to necessary analytical tools and resources, and ensure open lines of communication for any immediate questions. Schedule a kickoff meeting to align on campaign priorities and timelines, and set regular check-ins to track progress and adapt strategies as needed.
What details should be included in the project agreement to prevent misunderstandings with a freelance digital marketer on Contra?
The project agreement should detail the specific services the digital marketer will provide, project timelines, communication expectations, and payment milestones. It's also helpful to include a summary of the project's objectives, deliverable formats, and any unique considerations related to your brand. Clarity in these areas will establish a strong foundation for collaboration and help both parties understand their commitments.
Who is Contra for?
Contra is designed for both freelancers (referred to as "independents") and clients. Freelancers can showcase their work, connect with clients, and manage projects commission-free. Clients can discover and hire top freelance talent for their projects.
What is the vision of Contra?
Contra aims to revolutionize the world of work by providing an all-in-one platform that empowers freelancers and clients to connect and collaborate seamlessly, eliminating traditional barriers and commission fees.