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Cover image for St. Enochs is a Merino wool farm in Australia known for prem...
St. Enochs is a Merino wool farm in Australia known for premium wool and ethical animal care practices. Andrew approached me with designs already completed, he needed someone to bring their vision to life in Framer. Working with pre-made designs meant navigating a different set of constraints than starting from scratch. I had to balance staying faithful to the original vision while making necessary adjustments for web functionality. Some design elements that worked beautifully as static mockups needed rethinking for responsive layouts and performance. I prioritized maintaining the refined, premium feel they wanted over adding flashy interactions, the product needed to be the hero, not the website tricks. The result is a clean digital experience that lets the quality of their wool and care practices speak for themselves.
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