Premium Brand Designer | Logo Design | Packaging | AI Artist
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Premium Brand Designer | Logo Design | Packaging | AI Artist
A full brand identity for Down Bad Denim Co., a premium small-batch denim label specialising in embroidery, rhinestone embellishments, and statement-making fashion.
The brief called for a visual identity that feels expressive, fashion-forward, and unmistakably premium — equally at home in a boutique window and on a social feed.
We built a complete brand system covering the logo suite, typography, color palette, packaging, and label design. Every decision was made to match the quality and boldness of the product itself.
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The brand identity captures the essence of its source – pure, intentional, and respectful of the resources that make it possible. From bottle design to packaging and digital assets, every touchpoint reflects a modern approach to purity, responsibility, and connection to nature.
Created for Brief Me Up's Brief 23, targeting wellness-focused individuals and eco-minded customers who value transparency, sustainability, and a refined relationship with what they consume.
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Complete brand identity for Cuke, a pickle brand that turns snack culture into a brand personality. Created for a design challenge focused on chaotic, cool, and oddly luxurious branding.
Challenge
The brand needed to appeal to consumers who embrace their unconventional snack habits while maintaining premium positioning. The identity had to balance playful provocation with sophisticated design—internet humor meets luxury branding.
Solution
I developed a distinctive brand system centered on the tagline "Wet, Salty, Yours"
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Paloma is a Mediterranean holiday residence designed as a calm retreat between sea, sun, and slow living. The challenge: build a brand identity that feels relaxed yet refined rooted in simplicity, light, and coastal ease.
The identity extends to primary deliverables including room keys and comprehensive branding guidelines, creating a complete system that invites guests into a space designed for escape and ease.
Hello Contra 👋 - I spent the past year collaborating with Dynaplus, a fastener brand, to improve consistency, messaging and visual identity across their brand. The result is a wide range of print- and digital works!
To go into detail, the previous system relied on decorative elements that distracted from the information. We stripped those away and replaced them with brand photography, showing the product in use instead of scattering complex shapes around each design. This made it a far more coherent visual style!
Heading into 2026 we're working on redesigning all the packaging used for products which will lead to less plastic use and more sturdy packaging.
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Building something new in Framer! Racket Club is a bold and colorful template for local sports clubs, aimed at building a community of beginners and skilled players.
I've been really enjoying the process of bringing this idea together and I feel like it's really getting there!
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Refractions Label - Logo & Brand
I developed the brand for newly created "Refractions", a British electronic music label. We played around with various lighting effects to create that name connection, leading to this bold design style for use in all label content.
Ive built in 3-months, the world’s first Strategic AI Brand Designer.
Instead of ‘playing Designer’ with DIY templates, co-create with Breez.
Powered by world-class Brand Strategy, backed by an award-winning ‘real’ Creative Director and Design team, for premium, authentic, affordable Brand Names, Taglines, Concepts & Logos in minutes.
breez.design
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Dilek Ister is building a holistic self-development institute to bring real, holistic change to her local area. The Institute for Integrative Health Care (https://www.behance.net/gallery/222646105/IIG-Strategic-Brand-Identity) (in English), or Institut für Integrative Gesundheitsfürsorge, in her native Germany.
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Mindstate (https://mindstate.one) supports designers & creatives out of tough times and creative struggle, into producing the best work of their lives. 1-on-1 personalised coaching & mentoring services are available, along with multiple courses, live Meetup group discussions and group workshops through the Mindstate Academy online portal.