SaaS & Mobile App Engineer | React, Next.js, Node.js
SaaS & Mobile App Engineer | React, Next.js, Node.js
Expert in Prismic, Next.js, Strapi & Shopify — with 5+ years
- $1k+
- Earned
- 1x
- Hired
- 5.0
- Rating
- 53
- Followers
Expert in Prismic, Next.js, Strapi & Shopify — with 5+ years
High-end SaaS & AI MVPs built in weeks.
High-end SaaS & AI MVPs built in weeks.
Role: Lead Product Architect
What I built:
I developed GEO Shaper, a high-end "Generative Engine Optimization" platform that allows brands to monitor, analyze, and influence how they are perceived by AI Search Engines and LLMs. It’s the next evolution of SEO for the AI era.
The Command Center: Built a real-time intelligence dashboard tracking brand dominance and "Global AI Presence Scores" across 14+ major LLMs (Gemini, ChatGPT, Claude, Perplexity, etc.).
Live AI Intercepts: Engineered a "listening" system that captures and analyzes real-time LLM outputs, extracting sources and sentiment with high confidence (85%+).
Deep AEO Optimizer & Graph Booster: Developed tools to inject brand authority into AI knowledge graphs, ensuring the brand becomes the "preferred source" for high-intent queries.
Prompt Engine & Intent Analytics: Built a module to identify "Top Converting Prompts"—the exact queries driving AI referral traffic—and optimize for them specifically.
Sentiment Shield & Reputation Management: Integrated a system to monitor and neutralize negative AI hallucinations or bias against a brand in generative responses.
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Role: Lead AI Architect
What I built:
I engineered Jaeger, a next-generation B2B Growth OS designed to outperform traditional tools like Apollo or Lemlist by shifting from "static lists" to "live intent."
The "Sentinel" Engine: Developed a high-speed scanner that monitors LinkedIn, Reddit, and G2 in real-time to detect active buying signals and pain points using advanced "Intent-Based Dorking."
Autonomous Reasoning & Synthesis: Built a cognitive backend that doesn't just scrape data—it reasons. It analyzes a prospect's specific problem and synthesizes hyper-personalized assets (like custom SEO/UX audits) as a "Trojan Horse" for outreach.
Surgical Outreach (Sniper Phase): Engineered a 100% autonomous cold outreach pipeline that delivers personalized emails and LinkedIn DMs with a 25% average reply rate (10x industry benchmark).
Authority Building & Ghostwriting: Integrated a module that builds the user's LinkedIn authority through AI-driven content and engagement, ensuring the "Sniper" hits a warmed-up target.
Fintech Model (Pay-per-Lead): Architected the platform to support a performance-based billing system, where users only pay for hyper-qualified leads.
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Role: Lead Full-Stack Architect & Product Builder
What I built:
I developed a comprehensive marketplace and management ecosystem for the sports industry, bridging the gap between club owners and players.
Automated Content Engine: Engineered a sophisticated SEO machine that scrapes global sports news and trending topics to automatically generate full blog articles, including AI-generated imagery.
Club Management OS (Back-Office): Built a dedicated dashboard for club owners to manage their facilities, track bookings, and oversee their business operations.
Player Experience & Matchmaking: Developed a community-driven platform where players can organize matches, join games, chat and interact.
Fintech & Split Payments: Integrated a complex payment architecture allowing for "Split Payments," enabling players to share costs seamlessly while ensuring clubs receive automated payouts.
Data Scraping & Geolocation: Implemented a robust system to scrape, verify, and display thousands of sports clubs with real-time availability and mapping.
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Role: Lead Product Architect & AI Engineer
Summary: I architected and built Highstory.ai (http://Highstory.ai) from the ground up—a fully autonomous AI marketing agency in a SaaS format.
What I built:
The "Magic" UX: Designed a frictionless user experience where the user simply inputs a URL, and the system automatically generates a complete, multi-channel marketing strategy.
Complex AI Orchestration (Backend): Engineered a highly complex backend architecture integrating multi-provider APIs to power a swarm of ~20 specialized AI agents. These agents communicate and collaborate in real-time, replicating the workflow of a real-world marketing agency (Strategist, Copywriter, Video Editor, Data Analyst).
Full-Stack Feature Delivery: * Built an "Autopilot" mode for 100% autonomous account growth.
Engineered multi-format content generation: AI-generated text, carousels, and video posts.
Developed a hybrid dashboard allowing users to seamlessly switch between AI generation and manual post drafting.
Integrated real-time analytics to track strategy performance.
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Frontend Developer | Expert REACT.JS NEXT.JS & Typescript
Frontend Developer | Expert REACT.JS NEXT.JS & Typescript
Product Designer with a purpose ;)
🍝 A little something I’ve been cooking recently.
Had the opportunity to work with Secret Sauce Agency (https://www.secretsauce.ma/) on bringing their new digital experience to life.
The goal: translate a bold creative identity into a website that feels just as distinctive, combining design, motion and development into one smooth experience.
Really enjoyed bringing this one to life.
Here’s a quick look at the result 👇
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1.3K
Happy to share a recent rebranding and website design project for MemePasClap ✨
The goal was to refresh the brand identity and create a modern website experience that feels playful, bold, and easy to navigate. From the visual direction to the UI design, every element was redesigned to better reflect the brand’s personality and improve the overall user experience.
A clean rebrand paired with a more engaging digital presence made this project especially fun to work on.
Here’s the link for more details 👇
https://irrenium.com/works/meme-pas-clap
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CTO / Fullstack dev / CPO. On Scope, on Time, on Budget.
- 5.0
- Rating
- 12
- Followers
CTO / Fullstack dev / CPO. On Scope, on Time, on Budget.
Fullstack Developer » React • Next.js • NodeJS • ThreeJS
- $1k+
- Earned
- 1x
- Hired
- 5.0
- Rating
- 14
- Followers
Fullstack Developer » React • Next.js • NodeJS • ThreeJS
Kodable founder, Full Stack Developer passioned for AI
- 5.0
- Rating
- 54
- Followers
Kodable founder, Full Stack Developer passioned for AI
🎯 The Challenge
Selection Friction & Decision Paralysis: Traditional wine e-commerce filters are overwhelming for non-expert buyers who struggle with complex sommelier terminology.
Custom Conversational AI Engine: Training and integrating an LLM capable of accurately understanding domain-specific wine terms, tasting notes, and meal pairings in real-time.
Ground-Up Architecture: Building a high-performance web platform and API infrastructure capable of linking conversational chat outputs directly to live inventory, cart systems, and checkout flows without latency.
🛠️ What We Developed
1. 🏗️ Custom Web Platform (Ground-Up Build)
Designed and engineered a modern, high-performance web application tailored specifically for wine and gastronomy sales.
Built a clean, mobile-first responsive interface with custom product cards, filtering systems, and order management workflows.
2. 🍷 AI Sommelier Engine
Implemented a custom LLM-based recommendation pipeline trained on detailed wine metadata (tasting notes, grape varieties, body, acidity, aging, region, and food pairings).
Enabled natural-language inputs (e.g., "I'm having grilled salmon tonight and need a crisp white wine under $30").
3. 💬 Digital Wine Chat Assistant
Integrated a real-time interactive chat module with streaming responses (via WebSockets).
Embedded interactive product cards directly inside the chat interface, allowing users to add AI-recommended bottles to their cart with one click.
4. ⚡ Seamless E-Commerce & Inventory Integration
Connected the AI assistant directly to real-time database stock levels, pricing tiers, and checkout pipelines.
💻 Tech Stack & Architecture
LayerTechnologies & ToolsAI & NLP IntegrationOpenAI API, Custom LLM Prompt Engineering, Vector Embeddings, LangChainFrontendReact.js / Next.js, Tailwind CSS, WebSocketsBackend APINode.js, Express.js, REST APIDatabase & CachePostgreSQL (Wine Catalog & Metadata), Redis (Session Caching)Deployment & CloudDocker, Nginx, Linux / AWS
📊 Key Results & Business Impact
100% Custom Delivery: Successfully launched a complete end-to-end platform built from scratch.
40%+ Engagement Rate: Over 40% of unique site visitors actively consult the AI Sommelier during their browsing session.
+28% Higher Average Order Value (AOV): AI-generated food pairing and multi-bottle suggestions significantly increased order size.
Reduced Cart Abandonment: Instant conversational guidance eliminated choice paralysis, driving higher checkout conversions.
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