I build structured brand systems for growing businesses.
$5k+
Earned
3x
Hired
5.0
Rating
52
Followers
I build structured brand systems for growing businesses.
A recent project I’ve been working on a full brand and website system for a logistic consultancy company.
Honestly, this was one of those projects where getting the balance right mattered more than making things look “fancy”.
The industry is highly technical, so the challenge was creating something that felt modern and premium while still maintaining trust, professionalism, and credibility.
A lot of focus went into structure, clarity, user experience, and simplifying complex information without stripping away the expertise behind the company.
Really enjoyed working on this one: Check it out (https://contra.com/p/FRoc3oPg-brand-and-website-system-for-advantaship)
Another case study added to my portfolio Check it out (https://contra.com/p/rZOQ6NgL-social-media-strategy-for-karndean-designflooring)!
This project showcases how I developed and executed a social media strategy for Karndean Designflooring, helping build a recognisable brand across multiple platforms through strategic content, creative direction and consistent storytelling.
The result was a 150.5% increase in impressions year-over-year and a social presence that regularly reached over 500,000 users each month.
Shopify Plus CRO Testing & Conversion Strategy for Level8
Level8 had already built a strong presence in the travel ecommerce market. Traffic was consistent, product quality was solid, and paid campaigns were bringing qualified users into the store. Still, conversion rates were not moving at the same pace as acquisition growth. The issue was not visibility. It was decision-making inside the storefront experience. A Shopify CRO framework centered around real customer behavior, controlled A/B testing, and conversion-focused Shopify website design improvements backed by live performance data instead of assumptions.
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Shopify Store Redesign & UX Optimization for 2Modern
Led a Shopify store redesign and UX optimization project for 2Modern, a premium furniture and home décor brand. The project focused on Shopify website design, Shopify theme customization, and Figma-to-Shopify implementation to create a visually refined and conversion-focused e-commerce experience. The storefront was rebuilt with improved product discovery, mobile-first UX, and scalable Shopify architecture to support long-term growth.
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Shopify Product Page & Subscription UX Optimization for TruCBN
TruCBN partnered with us to improve the reliability and conversion performance of its Shopify product pages. The project focused on resolving a critical quantity selector issue, modernizing the subscription experience, and refining the Shopify website design to create a smoother purchasing journey. Through Shopify theme customization, JavaScript improvements, and Shopify CRO best practices, we delivered a more intuitive product page that increased customer confidence and strengthened subscription engagement.
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Shopify Landing Page Migration & GemPages Development for SILCA
Project Description:
SILCA partnered with us to migrate its high-converting Shopify landing page from Replo to GemPages without affecting design quality or conversion performance. The project focused on Shopify landing page development, Shopify theme customization, and conversion rate optimization while preserving every conversion-focused element of the original experience. The result was a fully rebuilt Shopify page that delivers the same premium user experience with greater flexibility for future content management.
Shopify seafood e-commerce store designed with a strong product-focused layout, best-seller sections, crab categories, customer reviews, brand storytelling, VIP membership, and conversion-focused shopping experiences.
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I recently completed a Shopify eCommerce project for Gardenville, a luxury flower and floral design brand focused on premium flower arrangements, elegant bouquets, event flowers, and beautiful gifting experiences. I designed the store with product collections, featured floral arrangements, seasonal collections, brand storytelling, journal content, customer-focused sections, and a mobile-responsive shopping experience.
The website was built to showcase the brand’s beautiful floral products, improve customer trust, and create a smooth and elegant shopping journey across all devices.
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Designed and optimized a modern Shopify website for Dentozen Clinics, a cosmetic and family dental practice offering premium dental treatments and patient care services.
My work included:
Custom Shopify homepage design
Conversion-focused user experience (UX)
Service and treatment showcase pages
Appointment booking call-to-action sections
Pricing and dental plan presentation
Customer testimonials and trust-building elements
FAQ implementation
Mobile-responsive optimization
Team and clinic information sections
Shopify theme customization
The goal was to create a professional, trustworthy website that helps attract new patients, showcase dental services, and increase appointment bookings across all devices.
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I recently completed a full Shopify website redesign for Glamorousofficial, a modern fashion brand focused on stylish women’s clothing and premium fashion collections. My work included customizing the Shopify theme, creating custom-coded website sections, and building a clean, elegant, and visually engaging shopping experience that reflects the brand’s fashion identity.
What I Did on This Project:
- Complete Shopify website redesign
- Custom Shopify theme customization
-Custom-coded website sections
- Modern and premium fashion website layout
- Responsive design for desktop, tablet, and mobile -Custom header and navigation design
- Advanced country and currency selector setup
- New Arrivals and Featured Collection sections
- Product collection and category organization
- Newsletter popup and email signup setup
- Wishlist and customer experience improvements
- Improved website navigation and user experience
- Product page and shopping experience optimization
- Footer customization
- Website performance and responsiveness optimization
The website was fully optimized to provide a smooth and responsive experience across desktop, tablet, and mobile devices. I completed final testing and design refinements to ensure the store looks professional, performs smoothly, and makes it easier for customers to discover products and shop confidently.
Landing page in Replo
I designed a stunning webpage without relying on Figma,
meticulously incorporating appealing bundles and ensuring a responsive layout for a seamless user experience. I've implemented a code feature that provides real-time information on the number of random people currently watching and the remaining stock availability. This valuable data enables us to keep our customers informed and engaged, fostering transparency and enhancing their shopping experience. Additionally, I strategically integrated CRO (Conversion Rate Optimization) sections that empower clients to drive conversions effectively.
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Complete Shopify Website Design & Development
I designed and developed Website from start to finish,
creating a clean, modern, and conversion-focused Shopify store tailored to the brand’s identity and product offerings.
My work included: Custom UI/UX Design: Crafted a visually appealing layout with a seamless shopping experience across
devices. Full Shopify Setup: Handled everything from theme installation and customization to product setup, collections, navigation, and pages.
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E-commerce Website Redesign for Tasty Treats Box.
Complete redesign and relaunch of an e-commerce site for a Miami-based gourmet box service.
• UX Audit – Assessed original structure and user flow
• Competitor Research – Identified best practices in the niche
• Content Strategy – Refined product structure, wrote SEO- optimized copy
• Design – Created a fresh, cohesive look & feel with brand consistency
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Shopify developer for FEEL | A ring that tracks emotional
well-being
As a Shopify developer I delivered an ecommerce website with
the following features:
- A high-performing wed design using Shopify Templates,
HTML and CSS and Javascript designed to drive conversions, with strategically placed CTAs and a user-first mobile experience.
- A scalable content system with keyword-rich, educational articles to boost organic visibility and drive inbound traffic.
- A persistent, scroll-responsive add-to-cart button to reduce friction and keep users focused on purchasing.
- A flexible preorder system.
- Scroll-linked animations.
Digital marketing executive with a nack for everything tech
New to Contra
Digital marketing executive with a nack for everything tech
Calm & Class: Mobile Interface Design & Orchestration
Designed from the ground up to bring a serene, premium wellness experience directly to the palm of the hand, the mobile interface for CalmandClass.com (http://CalmandClass.com) blends minimalist aesthetics with high-performance e-commerce functionality.
As the digital architect behind this project, I spearheaded and orchestrated the entire mobile transformation—from structural wireframing to final asset execution. The goal wasn't just to make a beautiful website, but to design a frictionless, intuitive ecosystem optimized for the modern mobile shopper.
Key Pillars of the Orchestration
Mobile-First UX/UI: Built entirely for the mobile screen, prioritizing effortless navigation, thumb-friendly touch targets, and a clean layout that eliminates clunky multi-step friction.
Creative Direction & Asset Design: Personally crafted the visual language, including bespoke digital gift card designs and immersive layouts on Shopify, keeping the interface deeply aligned with a premium wellness aesthetic.
Conversion-Engineered Framework: Balanced high-end design with conversion optimization, streamlining the path from discovery to cart to checkout to maximize retention and revenue.
The Outcome: A cohesive, immersive mobile flagship that proves a wellness platform can be breathtakingly calming while operating as a high-velocity conversion engine.
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Project Overview
As the E-commerce Growth & Performance Manager for Class and Calm Lifestyle,
I directed the content design and messaging architecture for a premium digital gift card collection on our wellness Shopify platform. The goal was to build high-converting, visually striking digital assets that align with premium wellness branding and drive direct gift purchases through the storefront.
The Creative & Copy Strategy
To maximize emotional resonance while maintaining strict brand consistency, I established a clear visual hierarchy across all asset variants
Editorial Typography & Tone: I paired an elegant, high-contrast serif typeface for primary hooks (like "The Luxury of Peace" and "Serenity Bundle") with warm, high-end lifestyle imagery to trigger an aspirational sense of self-care
Instant Value Clarity: To ensure immediate transparency for customers skimming the store, I implemented a high-contrast gold laurel-wreath badge system highlighting the exact monetary denominations ($25, $50, $200) across all variants (
Targeted Microcopy: Sub-text hooks were tailored to gifting psychology, using direct phrasing like "Give the gift of deep relaxation" and "A thoughtful way to say, 'You deserve a break'" to lower purchase friction.
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Led the creative direction for a premium culinary event promotional asset for Samantha’s Bistro, Lagos. The goal was to build a high-impact, sensory visual that drives exclusive ticket sales.
My Role: Creative Direction & Strategy
Concept & Vision: Developed the "sun, smoke, and spice" theme, pairing rich, fiery food styling with elegant, upscale typography.
Design Management: Guided the graphic designer on layout execution, prioritizing visual balance and brand alignment.
Conversion Focus: Structured the asset so that critical transactional details—date, pricing (₦20,000), inclusions, and location—are instantly scannable in a high-contrast bottom banner, as shown