Campio Brand Identity

Campio is a mushroom-infused coffee brand created for people who want their daily boost without the burnout. Designed for a wellness-savvy audience, the identity brings a distinct, lighthearted tone warm, grounded, and quietly confident. A bold logotype, earthy color palette, and a set of adaptable mascot variations form a visual system that’s expressive but restrained, energizing without ever trying too hard.

Year: 2024.     Scope: Logo & Brand Identity / Packaging Design / Creative Direction.