Creative Direction Projects in LisbonCreative Direction Projects in Lisbonhinter — Brand Voice & Social Strategy
As co-founder of hinter, I lead the brand voice and digital storytelling for our hospitality company. I write all captions, craft the editorial tone, plan content, and oversee the emotional arc of our online presence across social and newsletter.
I focus on community-led growth, story-first content, and high engagement.
Skills: brand voice, copywriting, social strategy, community building, creative direction