EN/FR Web Design Engineer focused on Esports & Startups.
Simple And Efficient Web Dev That Fits Your Needs!
Independent Brand & Web Designer
Minimalism doesn’t have to be quiet.
When I designed the visual identity for OSÉ, I wanted to show that less can also be bold.
OSÉ stands for a slow, lasting vision of fashion. Its manifesto, We Stand For Less, challenges fast fashion and calls for intention.
To translate that into visuals, I worked with strong typographic contrasts: letters with sharp breaks and subtle curves, a structure that feels balanced.
The visual system continues this dialogue: a reduced palette of black, beige and wide white spaces, where the typography itself becomes pattern and texture.
This project reflects my own practice:
Creating identities where minimal design carries a strong voice, and where simplicity is never bland but a stance.
—
Cynthia Jego
Independent Designer
Crafting Visual Identities for Brands & Websites
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Senior Visual Designer | Brand, Campaigns & Digital.
Client: Stripe
Project: I collaborated with Where the Buffalo Roam (https://wtbr.tv/) to lead creative on a digital out-of-home campaign for Stripe (https://stripe.com/)—tasked with showcasing how their platform powers some of the world’s most recognizable brands, including Hertz (https://www.hertz.com/rentacar/reservation/), DoorDash (https://www.doordash.com/), and AMC (https://www.amctheatres.com/).
With large-format digital billboards as our canvas, we focused on crafting a unified visual language that could flex across multiple brand collaborations while still feeling unmistakably Stripe. The result: a bold, cohesive campaign that elevated each partner while reinforcing Stripe's (https://stripe.com/) presence at the center of modern commerce.
Role: Digital Out of Home, Creative Development, Design
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384
Client: Bodo.ai
Project: Bodo.ai helps large enterprises process data faster and at a lower cost. When they approached me, the challenge was to communicate the strength of their technology while reinforcing the trust they had already built with enterprise clients. I led the art direction for the website redesign and supporting marketing collateral, translating complex technical capabilities into a clear, confident visual language that resonated with both engineers and business decision-makers. I centered the creative around the idea of speed, developing a cohesive visual system applied across the website and all brand touchpoints. Clean, purposeful animations, fluid color transitions, and structured typography conveyed performance and efficiency—balancing technical precision with enterprise credibility.
Role: Art Direction, Branding Design, Marketing Collateral
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384
Client: Good American
Project: Good American is a fashion brand built on inclusivity, empowering women of all shapes and sizes through thoughtfully designed, confidence-driven collections. The redesigned e-commerce platform brings this core value to life through a seamless and elevated online shopping experience. Beyond their iconic denim, the site highlights the brand’s fully inclusive ready-to-wear, swim, and footwear collections — creating a cohesive digital environment that reflects both style and accessibility.
I contributed to the visual direction and e-commerce design execution. I worked on refining the user interface, layout systems, and digital assets to ensure the experience feels polished, inclusive, and conversion-focused while aligning with the brand’s empowering and modern aesthetic.
Role: Web Design, Mobile Design
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Client: Bera Growth
Project: BERA is a platform that allows companies to audit their customers’ perception of their brand, offering a range of metrics to help businesses understand their positioning with both customers and competitors. The landing page was designed to introduce the platform’s purpose, explain its value, and showcase a demo of how it works. Rather than focusing on “better data and insights,” we positioned BERA as an advanced, market intelligence tool for business growth. This shift immediately set BERA apart from its competitors, strengthened marketers’ strategic positioning, and engaged a wider range of executives with the platform.
I helped shape the brand identity and digital assets, defining the visual language and creative direction from concept through execution. I designed the logo, developed the color palette and typography, crafted key graphic assets, and structured the landing page to clearly communicate BERA’s advanced positioning — creating a cohesive, professional, and approachable brand presence that resonates with both marketers and executives.
Role: Art direction, Brand Identity & website design.
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360
Sr Product Designer
Each project featured here represents a real product.
Brand & Product Marketing Designer, AI content creation
New to Contra
Brand & Product Marketing Designer, AI content creation
Brand Designer & Motion Designer
