Haneul is a fictional project that I imagined from A to Z in order to challenge myself. Haneul (sky in Korean), it is a skin care brand based on Korean techniques that wants to be transparent about the composition of its products and clinical tests: 100% vegan and 0 test on animals. But that’s not all, the brand is easy to use, especially for beginners who know nothing about skin care! That’s why I started on a transparent branding, with natural colors, while keeping a very square design, organized and structured!