CHALLENGE: The challenge was a make logo that is simple and versatile but with a little hidden element in plain sight that points to the core value and inspiration for the brand
SOLUTION (My Thought Process): I had to do a little...
THE CHALLENGE: It was make their first product packaging standout in the shelf in comparison to other pest control product, which are usually color filled and maximalist designs
MY SOLUTION(my thought process): In order to make it stand out i...
CHALLENGE: It was to make a logo that stood out in their industry(pesticide manufacturing), a market with maximalist design, We leaned to the opposite direction, minimalism.
SOLUTION(my thought process): As I went down the word map on the words apex and...