Daniela Hristova
Product designer • MVP & strategy • Turning complex ideas in
New to Contra
Daniela is ready for their next project!
So excited to bring here one of my favorite projects, UXReport
Problem:
Landing page wasn’t converting - no demos, unclear pricing, limited sign-up, messy onboarding.
Solution:
Added demos, transparent pricing, free trial, and streamlined onboarding.
Result:
A cleaner, more intuitive landing page built to convert.
→ Full Project
ECHO Brand Exploration
Tried something different with this one - mixing a bold, techy vibe with a clean, professional look.
The whole direction revolves around amplification. I pulled repeating shapes from the “E” and used them everywhere - corner cuts, backgrounds, buttons - to...
Just wrapped ECHO, a concept agency focused on design with purpose.
Playing with different approaches to push brand identity deeper into the UI - custom layouts, tailored interactions, and little touches that make a site feel instantly recognizable
Here’s the strategy behind BLENDMODE - a brand built on boldness, clarity, and structure.
I shaped the identity around a monochrome base with one strong accent to keep it sharp and architectural.
→ Headings: bold, uppercase, unapologetic.
→ Body: refined and clean to balance the...
