this is a brand identity and packaging design project for SYNERA, a premium functional drink brand. most functional drink brands promise performance. SYNERA was designed around a different idea — balance. the packaging system covers four products, each built around a different functional state: focus, energy, relaxation, and recovery. one coherent color system, designed to communicate function before flavor. as a brand designer and packaging designer, this is the kind of project I love working on — turning a simple product line into a system people actually understand at a glance.