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Frame of a recent work I did for @Juice
To be honest, this was one of the most complex projects of the year so far, but I'm really happy with the final video. Really grateful for the opportunity to work on it.
Great work 🙌
nice work! the dots feel procedural 😯 expressions driving the color with a noise map?
What made this one of the most complex projects this year, the concept itself, client revisions, or the actual After Effects execution?
smooth!
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Who, me? Working on a new project?! It can’t bee! 🐝
Introducing Hummey!
I discovered wooo.designs Hummey brand design on instagram and fell in love. The warm and cheerful brand identity was so inviting, and all I wanted to do was see those cute little bees fly.
This is the first in my collection of motion pieces to to accompany this awesome brand identity.
Created in Rive, I’ve brought the logo to life with an interactive element and a curious little bee that follows the cursor.
More to come soon!
Brand Design: wooo.designs
Motion: Me!
Thats really nice!
Here’s how I determined the visuals for this personal project.
Once the theme and moodboard were set, the next thing I thought about was the structure of the video: what do I want to show, and how should each visual connect to the next?
From there, I structured the flow as:
Object → Observation → Deconstruction → Experimentation
This structure was then translated into each shot you see in this motion design video.
For the visual style, I combined digital aesthetics and editorial brutalism through pixel textures, ASCII graphics, glitch, construction grids, data-inspired visuals, and brutalist typography.
This visual approach was heavily inspired by the work of Riccardo Agostinelli & Dan Neuenhaus.
Which shot do you find the most visually satisfying?
Concept, Design & Animation by me
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