Post 2/3 for Forchetta 🍝 / Project Showcase / Creation of entire brand identity for Forchetta, a...Post 2/3 for Forchetta 🍝 / Project Showcase / Creation of entire brand identity for Forchetta, a...
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Post 2/3 for Forchetta 🍝 / Project Showcase / Creation of entire brand identity for Forchetta, an italian pasta company.
What do y'all think of this one? 🧐
This Forchetta branding is absolutely delicious! 🍝 The way you've captured Italian pasta culture through those bold illustrations is phenomenal. The contrast between the dark brown with red sun burst and the vibrant green bow-tie pasta is striking - each element tells a story....
I explored a portfolio website for Meriot, a product designer based in the Netherlands who wanted a digital presence that felt more personal, editorial, and design-focused.
The challenge was to avoid the typical portfolio formula and create something that communicates personality within the first few seconds.
The direction
→ Bold editorial typography
→ Strong personal photography
→ Minimal black-and-white foundation
→ Warm orange accent for CTAs
→ Simple, structured navigation
→ Clear positioning as a product designer
→ A portfolio experience that feels like a personal brand
The idea was to make the website feel confident without being complicated.
Rather than leading with a long introduction, the hero immediately communicates who Meriot is, what he does, and where the visitor should go next.