Finally getting around to sharing some recent work, starting with LIV, a mental health and wellness brand for women in Canada, and a project I’m especially proud of! 💛
LIV is built on the idea that mental health is shaped through connection, between mind, body, habits, and relationships.
Check out the case study to see how I brought that idea to life through the brand identity.
One skincare identity across bottles, jars and tubes. I designed the wordmark, pink-and-cobalt packaging system, campaign applications and digital mockups, then brought the collection into motion.
A consistent visual language, with room for each product to feel individual.
generated these little fellas for a concept and now i want to build a whole brand around them.
if you're making something that helps people dream and aspire, they're looking for a home:)
Final direction picked! I love when brands use custom illustration as the main way to communicate with their audience.
Direction discovery should not take more than one week and it should be full of personality! Ready to upgrade your brand?