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generated these little fellas for a concept and now i want to build a whole brand around them.
if you're making something that helps people dream and aspire, they're looking for a home:)
Lucie, those characters have the kind of posture that reads as friendly at thumbnail size. If you give them a tight palette and a single signature shape to repeat across merch and social, the brand holds together fast.
Do it 😃
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Two warm ups today, both might become full case studies:
Parlata: an audio-postcard service that records and archives local dialects. Every recording becomes a small printed card with a QR link.
MODULO: an Industrial IoT brand. Olive, navy, one wobbly blob.
One is warm and human. One is technical and playful. Which would you want to see go all the way?
31 voted
63%
18 voted
37%
49 votes
Closed
Love it
A little behind-the-scenes look at a brand identity coming together.
I'm currently working on a new identity for a coworking space in Austin, TX, with a vintage-inspired direction, warm colors, and a logo that brings a bit of nostalgia into a modern setting.
Carrying the vintage idea onto the coasters and the dot pattern gives the identity somewhere to live besides the logo.
more glimpses of iki 🍵
the project is almost finished, and i should be wrapping everything up next week.
it’s been a fun one to work on, especially seeing how the initial concept has evolved into a complete visual identity.
excited to share the final result soon :)
