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One of my favourite projects in 2025 was working with one of my good friends on her new brand identity, Made For More ☀️
An umbrella brand that holds her mentorships, nutrition coaching, podcast, social media presence, and more.
It was definitely more challenging. When you work with someone you know, your self-expectations are higher. But that also made it exciting.
Seeing this brand identity come together was genuinely special.
I’m still putting the full case study together for Contra, but here’s a sneak peek.
The project was built using Figma and Adobe Illustrator, with Canva used to organise and hand over all the assets so she can confidently use and scale them in the future.
This is the kind of work I want more of in 2026. Brands with soul. Brands that tell a story and shape culture.
Wow, this branding is beautiful! I love how you created something so cohesive and meaningful. What inspired the wellness/community vibe for Made For More?
It's what the brand is about; you can check it out here.
linktr.ee
Britt | Health + Biz Mentor | Instagram, TikTok | Linktree
Helping you feel good, look good + live better 🌴✨ Your go-to page for health, freedom + personal growth
Love the design!!
Thank you so much🙌
Creative work
Loving it! 🔥
ty😊
Really clean and cohesive work!
I liked this work very much
Canva for hand over? Interesting... 🤔
Canva has Brand Kits that are useful and easy to use for founders who are not Figma or Adobe-trained and need to create Instagram posts themselves.
I see, nice insight 🙌
Nice
Great effort you've put in.
At first glance, the symbol feels more like it belongs in the tech industry but once you understand the essence of the brand it totally makes sense.
I completely agree with you that the self expectation is higher when working with someone you know. 💯
The symbol has a deep meaning and was thoughtfully crafted to express the values the brand is known for (will share that in the case study) , while still feeling polished and professional enough to scale long-term as the brand grows into a 7+ figure business.
Awesome!
What is the podcast about?
Here is the link to the Made For More podcast
podcasts.apple.com
The Made For More Podcast
Self-Improvement Podcast · Updated Weekly · Made For More is a podcast for people who aren’t meant for the average life. You followed the traditional path, got the job, stayed responsible but can’t shake the feeling that you’re meant for more. …
Oh! So it's about self-improvement. The visuals suit the vibe
this is gorgeous Rita!😍
thank you😊
Beautiful work, Rita!
thank u🔥
Nice work Rita!
Love this
Super work
magnificent work! colors are awesome!
Brand with soul. I like it!
loove the type! also <3 working with friends on projects
Aww thank you 😊
Love this!
I really like the typography you used. Kudos for the nice type and design. 🙌
Beautiful work.
Oooo I love this! The concept and identity 🔥
thank you, Helen 😊
love this work
This is lovely.
Thanks good 👍 😊
this is dope!
Good Creativity
Excellent
you did a great job for her
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Design Duel ⚡
Two hero concepts. One fashion photographer.
🅰️ Structured split layout 🅱️ Full-screen editorial experience
Which one would you choose for your portfolio? Vote A or B and tell me why.
6 voted
20%
24 voted
80%
30 votes
Closed
I love your designs so much! 😍
9 years of design. 2 weeks on Contra. Here's what happened.
I joined Contra about two weeks ago. Before that, I'd been freelancing for 9 years across brand identity, packaging design, and web development, working with clients in the UK, Europe, GCC, and the US. Most of my work came through referrals and repeat clients. I never had a proper portfolio platform that actually represented the full scope of what I do.
So I decided to build it out properly here.
What I've done so far:
Published 17 case studies covering real client work: brand identities, packaging systems (250+ brand projects, 500+ packaging designs over the years), custom websites in WordPress, Shopify, Webflow, Next.js, and even a Flutter B2B app
Set up productized services with clear deliverables and pricing
Hit a profile score of 104, putting me in the top 15%
Earned a 5.0 rating from 4 client reviews
Documented long-term partnerships like my 5+ year engagement with Lazer Pest Control (300-400 verified leads/month) and an ongoing relationship with a UAE brand agency since 2018
What I've learned so far:
The profile score system rewards completeness. Detailed project write-ups with real context, accurate tools and roles on each project, client reviews, and properly structured services all move the needle. Screenshots alone don't cut it. Clients want to see the thinking behind the work.
What I do:
I'm a one-person studio. Brand identity, packaging design with production-ready files and 3D mockups in Cinema 4D, and full website builds. The reason clients stick around is that I handle the entire pipeline: the packaging I design already accounts for how it'll look on the website, and the site I build already reflects the brand system I created. No handoffs, no translation gaps.
Based in Karachi, working with clients globally. Open to projects of all sizes.
If you're building out your own Contra profile and have questions about what worked for me, happy to share specifics.
Vacuum Flask — Product Landing Page for Extreme Outdoor Gear ❄️🔥
We designed a cinematic landing page concept for Vacuum Flask 🧊 — a durable outdoor product built for extreme cold, long adventures, and everyday performance.
The goal was to make a simple product feel powerful, reliable, and ready for harsh conditions. Through dramatic product-focused visuals, bold typography, icy atmosphere, and clear conversion actions, we created a landing experience that feels closer to a premium outdoor campaign than a standard product page.
Special attention was given to:
• a high-impact hero section that makes the product the main visual focus;
• bold campaign-style typography designed to communicate strength and performance;
• immersive winter atmosphere with snow, ice, and cold-weather lifestyle imagery;
• clear product benefits, including heat retention and outdoor durability;
• conversion-focused CTAs for “Buy Now” and “See the Collection”;
• premium visual direction suitable for outdoor, sports, lifestyle, and DTC product brands.
The result is a strong product landing experience that helps an everyday item feel memorable, premium, and built for adventure — turning functionality into desire.
Looking to design a bold landing page for your product, e-commerce, outdoor, or lifestyle brand? Let’s create something that sells the feeling, not just the product 🏔️
Stunning work, Klym! The cinematic visuals and typography perfectly capture that premium, rugged atmosphere. Truly an impressive landing page! 🔥
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