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Branding & Wellness Identity
Goal: High-end visual identity for an integral wellness center.
Solution: Developed a minimalist brand system that balances clinical precision with a luxury lifestyle aesthetic, including custom iconography and typography.
Impact: A cohesive visual ecosystem that establishes a premium market position for the brand.
damn, this is rlly good
Lovely work !
Thanks 🫶
Such a cohesive visual ecosystem, Laura. The typography choices perfectly mirror that minimalist luxury aesthetic.
thanks for your words 😊
Strong design overall
thank youuu!
thanks a lot!
Really strong direction. The balance between clinical clarity and a luxury lifestyle feel comes through clearly, it feels premium without losing trust. Gracias Laura por compartir 🙌
thanks for your words 🫶
What an eye-catchinv concept! Super useful and innovative design.
I'm glad, thank you
Lovely work !
Thanks ! 🫶
The balance between clinical precision and luxury lifestyle aesthetic is really hard to pull off, but you nailed it here. The custom iconography and typography give it that premium feel without losing warmth. Beautiful brand system, Laura.
Thank you stephanie, you are amazing too 🫶
wonderful! I love this!
I'm glad to hear that 🫶
Strong design overall
OMG... love how unique thr typography is!! such a sleek brand vibe✨
This feels so refined and high-end, beautiful execution.
Lovely work !
This is beautiful and right on point, Laura.
I really love the branding.
Would you mind if I created a full social media ad carousel for the brand as a fun passion project?
Light blue & wood/brown tones work great!
Nice Concepts!
that brand identity is giving luxury wellness all the way Laura. the typography and color palette is just so perfect together. this is top tier work right here!
Great Presentation
Love your work, super clean
This is lovely Laura 🔥
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Modus is a contemporary urban boutique hotel built around architectural clarity, controlled warmth, and quiet confidence.
The identity avoids decorative luxury and instead focuses on structure, proportion, and atmosphere. Inspired by the building’s curved facade, warm wood tones, and evening light, the visual system balances deep greens, muted brass accents, and restrained serif typography.
The language of the brand reflects the hotel itself. Urban yet intimate. Modern yet timeless. Every element supports a cohesive experience where design is intentional and hospitality feels personal rather than performative.
Modus positions itself not as spectacle, but as presence. Luxury here is measured in precision, materiality, and atmosphere.
Credits :
Animation: @Jitter
Graphic Design: @Figma
Beautiful restraint. The identity really captures that ‘quiet confidence’ you described — especially how structure and warmth stay balanced without slipping into decorative noise.
Building a universe, not a brand.
This is superb, hoping to learn a bit of video editing soon.
If there’s one thing that needs to look as good as it tastes, it’s Fried Chicken.
I recently wrapped up the full brand identity for Heikan, a brand that needed a visual style as bold and "crunchy" as its recipe. My goal was to move away from standard fast-food tropes to create a modern, high-energy look that stands out in a crowded market.
🛠️ The Recipe:
Logo Design: Scalable for everything from signage to packaging.
Color Palette: High-contrast tones to grab attention instantly.
Typography: Bold fonts that scream premium quality.
#Branding #GraphicDesign #Heikan #LogoDesign
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