Mori Matcha Packaging and Visual Identity Design

Mori Matcha Packaging and Visual Identity DesignMori Matcha Packaging and Visual Identity Design

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Naim Islam

• 2h

more visuals from my latest project — mori matcha 🍵

explored minimal Japanese packaging with earthy greens and calm typography.

focusing on premium ceramic cups and clean can design.

#branddesign #packagingdesign #visualidentity #brandstrategy #matcha #minimaldesign #japanesedesign #figma #mockup #branding

Adobe Illustrator Adobe Photoshop Figma Brand Design Brand Strategy packingdesign

Naim Islam

• 2h

A bit more context on this project 👇

Goal was to create a calm, premium Japanese identity for MORI — focusing on earthy greens, clean typography, and minimal packaging that feels ritualistic.

Explored cups, cans, and box packaging for a full system.

Happy to hear your thoughts — what would you improve?

Ashik Khan

• 2h

That earthy green and calm typography is such a perfect match for matcha, feels really premium and Japanese

Naim Islam

• 1h

Thanks Ashik! Exactly what I was going for — that earthy calm premium feel. Appreciate it!

Naim Vai

• 2h

The ceramic cup mockups and the can design are so clean, love how minimal but intentional everything feels

Naim Islam

• 1h

Thank you Naim Vai! Wanted to keep it minimal but with intention, glad it comes through 🙏

Foundation Studio™

pro

• Oct 9

some visuals from iki, a matcha shop i’m currently working on 🍵 one of the most interesting parts of this project has been figuring out how to turn an abstract concept into something people can actually see and feel. from the typography to the illustrations and overall visual language, every element is an opportunity to give the brand more personality and make it feel like its own world. still exploring, but i’m really enjoying where this is going.

Brand Design Brand Strategy Typography

Benjamin C

max

• Oct 9

the illustration direction feels like it could take over the whole shop interior, not just the cups. thats usually where these projects fall apart

Anita Autorino

max

• Oct 9

One brand, very different variety products. 👀

BASYX is one of my favorite projects because the packaging had to work across categories, from skincare to food, while still feeling like one cohesive brand.

That’s the fun challenge of multi-product brands: creating a visual system flexible enough to grow without losing its identity.

Packaging Design Brand Design Logo Design