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One of the unused logo concepts from a recent branding project.
I like this one because it shows how much meaning can fit into a simple mark.
House + upload arrow + memory layer—all combined into a single symbol, with a silhouette designed to reinforce technology and forward motion.
Even when a concept isn't selected, it's part of the exploration that leads to a stronger brand.
This came together really well.
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Hi everyone! 👋
This is my first post here, so I thought I'd share something I've been really excited to work on.
I recently designed the AI Project Setup experience for ThinkEasy from scratch. The goal was to make creating research projects feel simple and intuitive, while using AI to guide users instead of overwhelming them.
It was a fun challenge to figure out how to balance flexibility with clarity, and I'm really happy with how it came together.
I'd genuinely love to hear your thoughts or feedback!
#UXDesign #ProductDesign #AI #CaseStudy #UserExperience
This is nice 👍
🧐 Sometimes the best logos are the ones that make you look twice.
Designed a custom wordmark for Monocle where the "O" is the monocle, a lens with a glint of light and a subtle smile curve beneath it. The icon doesn't sit next to the type. It lives inside it.
What do you see first, the word or the monocle? 👇
This is nice
The IIMH is the professional register for qualified medical herbalists in Ireland. A small organisation, but one with serious credentials and a story worth telling visually.
The brief was clear from the start. Clinical authority first. Irish identity second. Nothing that reads as wellness, herbal tea, or alternative therapy.
The logo draws on Ogham, the ancient Irish tree script. Written horizontally as it appeared in Irish manuscripts rather than carved vertically on stone. It sits quietly above the IIMH wordmark.
The brand is built to live across a professional register site, membership certificates, a Code of Ethics document, and formal correspondence. Every decision made with one question in mind:
Would a GP take this seriously?
The answer is YES.
I like the feel
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